Blog
Archive for June, 2012
Flying High in the Cloud
For the last year or more we are constantly hearing about “working in the cloud” and “cloud computing” and how it can change the way you do business. For those that don’t know what the “cloud” is, essentially it means having all your work, programs, files, etc. out on the internet instead of stored or [...]
Penguin Squatters – Link Directories Profiting from Bad SEM
We recently gained a new client who was concerned about some of the effects of Google’s Penguin algorithm updates because they suspected their previous SEM vendor was using black hat tactics. Let’s call this client XYZ Widgeteers. Turns out, the previous SEM vendor had set up some really lousy links for XYZ. One of the [...]
Smaller Is Better
Trust me, smaller IS better. When my business partner Matt and I started Sector45, we both had the exact same thing in mind. Do spectacular work for our clients and stay small. We don’t want to be a big company and we don’t want to ever lose sight of what we started our company for [...]
Forget about Bing and Yahoo
In web search, Google rules. That’s not an earth-shattering statement. But here’s one: forget Bing and Yahoo. As an internet marketing company, our job is to get our clients ranked on search engines and keep them there. Each month we report back to our clients where they are ranking for the primary target keywords we [...]
